Mistake: Your phone system isn’t just about how you connect to others. Your phone system is about how others connect with you. When selecting a phone system, you must consider what your customers will experience when they call. Do you want to provide them with a dial by name or department directory? Do you want to give priority for certain customers? Do you want to be able to reroute your customer calls instantly to insure that they always get the best service even if one of your offices is closed or your customer service manager is out sick.
How to Avoid: Put yourself in all users’ shoes – including your customers. Test the system from every perspective. Make a call and try navigating your phone directory from their point of view. Be sure to test this during business hours and after hours. Consider the differences in how you would be able to service customers.
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